How to find key consumer insights for effective content & social media marketing

Generate stronger digital results with deeper consumer insights across digital channels.

About the workshop

Open new opportunities for growth by discovering key consumer insights and learn how to read the data to get better results. Confidently evolve your marketing communications based on these insights to create higher engagement rates trough social and content marketing. You’ll learn how to generate these insights yourself, without paying an agency thousands for similar work.

  • How to become a strategic leader with deep consumer insights into your category
  • Develop marketing opportunities leveraging insights from international markets
  • Leverage and craft content and key messages that are closely aligned with the trends that we can find online
  • Better understand your audience by identifying the influencers in your market place
  • Attain a massive competitor advantage and enjoy the benefits!

“A creative, logical, engaging way to learn and refresh our memories on digital marketing. Really enjoyed and recommended to everyone”

In this workshop you will learn

  • How to gain free consumer insights so you can build content to generate the maximum engagement rate possible
  • How to find what is trending (or not!) in your niche or industry amongst your consumers
  • How to find the key social influencers and what they are already communicating about your business or brands area
  • How to discover key insights into your competitors content strategies with a simple tool
  • How to get consumer insight inspiration & knowledge by hacking two marketing tools together to super charge your research strategies
  • See how consumer insights have changed in your niche or industry over the past 20 years with one of digitalbrief’s favourite marketing tools
  • …. plus access to many more resources including hand picked articles, videos and tools within the “Learn More” section

Take a look inside this Digital Skills Advantage workshop

What’s included in this workshop?

  1. Guided video based lessons
  2. Multiple guided walkthroughs
  3. Practical exercises
  4. Additional resources for further learning
  5. Video transcriptions
  6. Lifetime access
  7. Free updates
  8. 30 day risk-free guarantee

PLUS Purchase all workshops within Digital Skills Advantage and receive….

  1. 9 Other Digital Skills Advantage Workshops
  2. Course Certificate (coming soon)
  3. Exclusive Facebook Group Access
Purchase THIS workshop standalone for
$227 AUD +GST
Purchase Digital Skills Advantage for
$997! AUD +GST
($55% off! Effectively $97 per workshop!)

All 10 Workshops Included Within Digital Skills Advantage

How to create image and GIF based creative without an agency!

Generate stronger digital results with deeper consumer insights across digital channels.

Social Influencers… How to evaluate your current or prospective social media partners

Social Media Influencers… How to evaluate your current or prospective social media partners

Create video based content without burning a hole in your budget

Be amazed at the quality of video content, without hiring an expensive producer

Marketers: Work smarter not harder! Productivity tools for all of us

Productivity tools and processes designed for marketers large and small

How to find key consumer insights for effective content & social media marketing

Generate stronger digital results with deeper consumer insights across digital channels.

How to track & analyse your digital marketing to prove your ROI

It’s time to make up with Google Analytics and others you’ve never heard about before!

7 Headline Generation Strategies For Maximum Engagement

Compose the most eye-catching headlines with these copywriting techniques

Tactics & Strategies to turn more visitors to customers or client (many are free!)

Watch over my shoulder, and learn the tools, as I deconstruct CRO strategies

SEO’s free isn’t it? Not really… Let me show you the shortcuts and tools the pros use.

It’s time for DIY SEO & SEM to increase your search performance

Legally, find your competitors strategies across digital channels

How To Generate Market/Competitive Insights from your desk