Digital Media Sales Workshops

Melbourne & Sydney Face-to-Face Workshop DurationHALF, FULL, 2 DAY, or 3 DAY

Workshop Overview

Over the years, digitalbrief has worked with many publishers, large and small, to increase digital media sales teams. Most participants who attend our sessions have a media sales background who want to add the ‘digital sell’ to their skills. We have developed several programs that can reach the below learning outcomes:

  • Better position digital media products within the market
  • Understand how competitive media products are positioned and sold
  • Appreciate digital media buying considerations from agencies and direct clients
  • Learn common digital sales objections and how to handle them
  • Appreciate end client (marketing manager or small business) digital marketing challenges
  • Appreciate digital planning considerations
  • Learn the differences and application of digital media trading methodologies
  • Position mobile and table offerings
  • Strengthen digital media proposal brief response and strategy creation

Most proposals for media companies are bespoke so please get in touch, and we can discuss how we can upskill your sales team to increase digital media sales revenue.