Tactics & Strategies To Turn More Visitors To Customers Or Clients (Many Are Free!)
Watch over my shoulder, and learn the tools, as I deconstruct CRO strategies

Workshop Overview
No coding required! Learn how to boost your conversion rates and get the most out of your digital marketing using proven scientific methods. Using some proven and new technology, you’ll be able to increase your conversion rate over time, resulting in positive results.
- Get better results by designing better and more engaging websites using our exclusive techniques
- Save time and money from your marketing budget with the industries most trusted and recognised digital marketing conversion rate optimisation tools, some of which are absolutely free!
- Acquire a competitive edge using scientifically proven techniques to generate more open rates across your email marketing
- Watch us take you through a CRO analysis of one of the world’s largest travel sites booking process
- Reap the rewards of converting visitors into paying customers!
Learning Outcomes
Ultimately, the learning outcomes are designed to ensure all participants know ……..
- How to uncover conversion rate strategies used by industry professionals across the globe.
- How to significantly increase the conversion rate of any page on your website
- A scientifically proven approach to generate more open rates across your email marketing
- How to discover the industries most trusted and recognised digital marketing conversion rate optimisation tools, some of which are absolutely FREE.
- A number of easy ways to ‘fake’ social proof messaging across your landing pages.
- Advanced CRO techniques as I walk you through one of the world's largest travel sites booking process.
- Of two research papers to shortcut the creative process for headline development
- …. plus access to many more resources including hand picked articles, videos and tools within the “Learn More” section
Major Content Sections
Through the duration of the workshop we cover these major content sections.
- Building more engaging websites
- Using optimisation tools that increase conversions
- How to get more out of email marketing
- How to convert visitors into customers
- Advanced CRO techniques that work
Who Should Attend?
- Marketers who wish to up their game when it comes to their conversion rates
- Marketing individuals who need to consult with stakeholders on where things can be improved on both websites and marketing campaigns
- Individuals running their own campaigns and who want to learn how to increase conversion rates
- Business owners who wish to take more marketing in-house
- Individuals looking to learn new techniques and methods that work in the modern day
Workshop Format & Timings
This workshop is available in on-demand. You may purchase this as a standalone workshop, or bundled within Digital Skills Advantage. Depending on prior experience, standalone on-demand workshops can take 30 minutes to 90 minutes to complete.
The “Digital Marketing Essentials” workshop is available ‘on-demand’.
Testimonials & Participant Comments
Trainer Comments & Related Workshops
This workshop is all about turning those visitors into paying customers. Individuals learn a number of strategies and use various tools to increase those conversion rates and take things to a whole new level. It works well in conjunction with our digital strategies courses.