Digital Media Sales Advantage
Empowering media sales professionals to confidently pitch and position their digital media products confidently in the ever changing media environment.
Designed specifically for media sales professionals, this workshop gives you the knowledge to confidently engage, challenge and sell your product to both agency and direct clients. We highlight what you need to know so you and your products remain competitive in the marketplace. With your new and updated digital knowledge, the confidence you’ll get post the workshop will give you the edge in negotiations with internal stakeholders and your clients.
By the end of this workshop, you will the confidence to pitch your digital media products to direct or agency clients. Along the way you will learn…
Major Content Sections
Through the duration of the workshop we cover these major content sections.
Who Should Attend?
This workshop is designed for media sellers professionals working in commercial roles within media companies. We’ve had positive feedback and testimonials from Commercial Directors, to account coordinators who attend the very same program.
Workshop Format & Timings
The workshop is typically delivered face-to-fave or virtually via Zoom. The timings are typically 3 x Full Day or 6 x Half Days. Clients may choose to have sessions delivered on consecutive morning, or longer breaks between half day sessions. This workshop can be shortened to a 2-day workshop held over a period of weeks.
Testimonials & Participant Comments
Trainer Comments & Related Workshops
This workshop is perfect for media sales people, or commercial teams working within media companies. It’s the 2nd most popular workshop over the last 10 years of delivering training. We’ve run this with global multinational companies (New York Times, Fox, News Corp, Yahoo!) to small publishers of less than 5 people, who sell digital products off the back of radio, TV, print, events and more.